Print

News

Hertrich of Pocomoke, Inc.'s automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. As you know, there are many cars and service centers from which to choose, and that's why we believe an informed customer is the best customer.

October 2009 - Used Vehicle Inspection Station Approved

Hertrich of Pocomoke is now a Certified Used Vehicle Inspection Facility which completes their goal of becoming a New and Used Car Super Service Center.

In addition to servicing Ford, Chrysler, Dodge and Jeep vehicles Hertrich of Pocomoke is equipped to service all makes and models including Motorhomes, Buses and Ambulances.

With all that technical know how and factory certified technicians it only makes sense to let Hertrich of Pocomoke take care of all your automotive service needs.

Whether its service for your company vehicles or your personal automotive needs  "Hertrich of Pocomoke will make you a believer".
top

October 2009 - Cash For Clunkers Update

The government backed Cash for Clunkers program was a huge success at Hertrich of Pocomoke. The Great News is that while Cash for Clunkers is over your Trade Has Never Been Worth More than it is right now.

So if you were not able to take advantage of CARS rebate program you can still get a great deal on all of their New and Pre-Owed Cars and Trucks and get More Value on your trade than ever before.
top

October 2009 - With Big Lead Heading Into Fourth Quarter The Ford F-150 Looks To Touch Down Again As Top Selling Truck In Ammerica

One year after launch, the 2009 Ford F-150 is outselling competitors by a wide margin and is well on its way to being America's best selling truck for the 33rd consecutive year. The 2009 Ford F-150 builds on this legacy of leadership with unsurpassed fuel economy, towing confidence, safety and a host of technology and innovations.

Sales and Share Leadership
  • Ford F-Series share for September is 40.6 percent, outselling the    Chevrolet Silverado by more than 14,000 units and outselling the Silverado and GMC Sierra combined by more than 7,000 units; overall F-150 leads by more than 66,000 units vs. the industry
  • Calendar year-to-date F-Series share of 35.6 percent is up almost 5 percentage points year over year
  • With those numbers in the books, Ford F-Series is three-quarters of the way to becoming America's best-selling truck for the 33rd consecutive year and America's best-selling vehicle for the 28th consecutive year

Quality
  • Winner of the J.D. Power and Associates IQS (Initial Quality Study) and APEAL (Automotive Performance, Execution and Layout) awards for Light-Duty Pickups
  • Consumer Reports "Recommended Buy"
  • Highest-quality F-150 ever, with the lowest TGW (Things Gone Wrong) and highest TGR (Things Gone Right) scores of all time as measured by the Global Quality Research System survey

Customer Satisfaction
  • Customer Satisfaction for F-150 currently stands at 84 percent, up 7 percentage points over last year

Awards
  • Most honored pickup truck of 2009 with 25 major awards, including:
  • Motor Trend Truck of the Year?
  • Named North American Truck of the Year at the 2009 North American International Auto Show (NAIAS)
  • Named "Truck of Texas" by the Texas Auto Writers Association

Fuel Economy
  • The Ford F-150 line boasts improved fuel economy of 8 percent overall, including 12 percent on the 5.4-liter versions
  • Unsurpassed fuel economy in the light-duty pickup truck segment with EPA ratings of 15 mpg city and 21 mpg highway

Safety
  • America's safest full-size pickup truck with 5-star frontal- and 5-star side-impact crash test ratings, the highest possible scores from the National Highway Traffic Safety Administration (NHTSA)
  • "Top Safety Pick" award from the Insurance Institute for Highway Safety (IIHS)
  • More standard safety content than any other pickup, including Safety Canopy® side-curtain air bag rollover protection system; new "K-bag," a front seat dual-chamber side air bag named for its unique shape, which is designed to help protect the rib cage from excessive crash forces during a side impact; Trailer Sway Control and AdvanceTrac® with Roll Stability Control? (RSC)

Capability
  • Reinforced best-in-class position by achieving class-leading status with every cab - Regular, Super Cab and SuperCrew
  • Increased maximum towing capability to 11,300 pounds
  • Increased maximum payload capability to 3,030 pounds

Versatility
  • SuperCrew increased by six inches and has flat-load floor
  • Best-in-class box access with tailgate step and side access step
  • Unsurpassed towing confidence with standard Trailer Sway Control and available Integrated Trailer Brake Controller

Quote:
"With class-leading fuel economy, increased capability and upgraded content, the 2009 Ford F-150 continues to be the all-encompassing solution truck buyers look for."
                                                              - Doug Scott,
                                                              Truck Group Marketing Manager
top

June 2009 - J.D. Power and Associates Initial Quality Study Reveals Ford Brand Quality Improves In 2009 For The 8TH Straight Year

  • Ford brand's quality continues to improve faster than the overall industry
  • Ford brand's initial quality improved for the eighth consecutive year
  • Ford F-150, Mustang and Edge were quality leaders in their respective vehicle segments
  • F-250/F-350 Super-Duty manufacturing plant, Kentucky Truck in Louisville, was awarded a Bronze Plant Quality Award

DEARBORN, June 22, 2009 - Ford Motor Company recorded another strong improvement in J.D. Power and Associates' 2009 Initial Quality Study, putting the Ford brand among the best in the industry, placing the Ford brand among the study's top ten brands scoring highest in initial quality.

The Ford brand, which continues to outpace the overall industry's quality improvement, now has posted eight consecutive years of gains in the closely watched quality study based on consumer evaluations after the first three months of new-vehicle ownership. Overall, the Ford brand improved by 10 points over last year's study.

"It is gratifying to see our commitment to quality paying off," said Bennie Fowler, Ford group vice president, Global Quality. "Ford has demonstrated consistent and continuous quality improvement and we won't be satisfied until Ford is the industry's global quality leader."

Some of Ford's most popular nameplates received top honors for their respective segment, including Ford F-150, Mustang and Edge.

J.D. Power and Associates 2009 Initial Quality Study is based on responses from 80,930 new 2009 model-year vehicle owners after they have driven their new vehicles for three months. It measures problems per 100 vehicles and was based on November through February registrations.

"The Blue Oval is becoming synonymous with high quality with customers," Fowler said. "We're not only dramatically reducing defects, we are delivering the long-term durability and the superior craftsmanship that today's customers demand."
top

July 2009 - Now Your Jeep Franchise

Hertrich of Pocomoke is now your Local Jeep Factory Authorized
Sales and Service Center.

They have a complete lineup of Jeep Models and they are Fully Staffed to take care of all your Warranty and Service needs for all Jeep models.
top

May 2009 - The 2010 Ford Mustang Scores 5-Star Safety Rating

Summary:

  • The 2010 Ford Mustang coupe has earned the U.S. government's top 5-star safety ratings, which includes 5-stars for driver and passenger in front and side crash tests, as well as for rollover performance
  • Ford has more U.S. government 5-star ratings than any other automotive brand
  • Mustang remains the number one selling sports car by a wide margin, with nearly a 40 percent share of the segment in April; May sales ahead of projections

The 2010 Ford Mustang coupe has earned the U.S. government's top 5-star crash-test rating, adding to widespread acclaim for the new car's unmistakable design and upgraded performance that builds on the formula that's made it America's favorite pony car for 45 years. Ford has more U.S. government 5-star-rated vehicles than any other brand and more Top Safety Pick ratings from the Insurance Institute for Highway Safety than any other automaker.

The new Mustang uses high strength steel in its body structure and uses ultra high strength steel in the door intrusion beams for additional side impact protection.

The Mustang's considerable body stiffness contributes to the coupe and convertible's driving performance and has a parallel benefit in accident protection. While the coupe's body structure is approximately 31 percent stiffer than the previous Mustang platform, the convertible's is more than twice as stiff - creating a structure that helps protect the cabin from deformation and intrusion during an impact.

The front structure's crush zones are computer-designed to absorb energy in a controlled manner and help dissipate it before it can reach the passenger compartment. Ford engineers have run thousands of design iterations of the Mustang's front rails to arrive at an octagonal shape that helps spread crash forces evenly to help protect occupants.

State-of-the-art technology adds to the convenience and safety of the 2010 Mustang, from the availability of the latest version of Ford SYNC®, with new features 911 Assist? and Vehicle Health Report, to standard AdvanceTrac® Electronic Stability Control, which complements the all-speed traction control and standard anti-lock braking system (ABS).

Additional standard safety equipment includes Beltminder® and the Personal Safety System? - a system that includes dual-stage driver and front passenger air bags, safety belt pretensioners and Beltminder.

Sales Leader
Mustang remains the number one selling sports car by a wide margin, with the new 2010 model driving showroom traffic. In April, Mustang had nearly a 40 percent share of the retail sports car segment.

Quotes:

"The Mustang offers top safety ratings that, like its design and performance, other sports cars cannot match."
                                                 - Sue Cischke,
                                                 Ford Group Vice President
 
"We've made many upgrades to the new Mustang that contributes not only to the car's safety, but also to its driving enjoyment thanks to a stiffer structure."

                                                 - Steve Kozak,
                                                 Ford Chief Engineer Safety Systems

"Interest in the fast, fun and affordable Mustang remains outstanding. The feedback from our dealers and customers is that we've taken the new 2010 Mustang to a new level of excellence."

                                                 - Steve Ling,
                                                 Ford Car Marketing Manager
top
  

News and Events

October 2009 - Used Vehicle Inspection Station Approved
Hertrich of Pocomoke is now a Certified Used Vehicle Inspection Facility which completes their goal ...
October 2009 - Cash For Clunkers Update
The government backed Cash for Clunkers program was a huge success at Hertrich of Pocomoke. The Great ...
October 2009 - With Big Lead Heading Into Fourth Quarter The Ford F-150 Looks To Touch Down Again As Top Selling Truck In Ammerica
One year after launch, the 2009 Ford F-150 is outselling competitors by a wide margin and is well on ...
June 2009 - J.D. Power and Associates Initial Quality Study Reveals Ford Brand Quality Improves In 2009 For The 8TH Straight Year
Ford brand's quality continues to improve faster than the overall industryFord brand's initial quality ...
July 2009 - Now Your Jeep Franchise
Hertrich of Pocomoke is now your Local Jeep Factory Authorized Sales and Service Center. They have ...
May 2009 - The 2010 Ford Mustang Scores 5-Star Safety Rating
Summary: The 2010 Ford Mustang coupe has earned the U.S. government's top 5-star safety ratings, which ...